Tag Archives: e-newsletter

Selling Homes on the Go

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To be successful in anything you do, preparation is involved. We need to be ready for anything at any time in order to prove that we are right for the job. Before the electronic age ravaged our society, everything was dealt with at a much slower pace. Today, that’s not the case.

We all know that the real estate world is a very interactive profession. Not only are you trying to get your brand out to the public as much as possible, but your properties need to reach your client base as well. Clients are no longer willing to wait for an appointment, or for you “to get back with them.” A study done by National Assoc. of Realtors and Google revealed that 89% of new-home shoppers are using mobile search engines & apps for all of their house-hunting needs. They want answers and they want answers now.

This put a realtor in a position to be always Boy Scout ready. And since we can only do so much as a human, we are now relying more on technology. No longer are the days of lugging around tons of paperwork. Now a realtor needs to lug around a smartphone & a tablet, and consequently, extra batteries & chargers. It really is a magical time!

But with all power comes great responsibility. And with this immediacy, you are now expected to have all the answers at your fingertips. Thankfully, there are tools our there to prepare you for everything.

Cut to the chase

The majority of Gmail & Yahoo email users check their emails via a mobile device, so grabbing their attention needs to be direct and to the point within the subject line & header. Otherwise, it can easily be overlooked and/or deleted, thereby wasting all your hard work. Keep it simple. Stay in touch with your virtual clients via our csutom e-newsletter: it is the same as getting the printed version, but paperless.

Your mobile office

Apps like Dropbox & Evernote are just a couple of the endless list of apps available for you to keep all of your paperwork, files, & contact information at your fingertips. Faxes should be sent to your email, as opposed to the machine in your office. These days, your office needs to be virtual, and there is no reason why it shouldn’t be.

Showing houses the virtual way

Additionally, the virtual showing of a home is no longer a fantasy, but the way of the future. Programs like Facetime & Skype are allowing agents to show a property to a client without them being there. Take pictures & videos of your listings so your client base can view virtual tours on your website. The easier a buyer can navigate through the home-buying process, the more successful you will be. So take full advantage of the incredible advances created to streamline life as a realtor…just don’t forget to sync up.

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